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- Sales Rank: #1248200 in Books
- Published on: 2015-05-02
- Original language: English
- Dimensions: 9.21" h x .63" w x 6.22" l, 1.03 pounds
- Binding: Paperback
- 296 pages
About the Author
Julian Birkinshaw is Professor and Chair of Strategy & Entrepreneurship at LBS. He's a Fellow of the British Academy & holds PhD & MBA degrees. He was recently placed 39th on the global "Thinkers 50" list of thought leaders in the field of management. Ken Mark is a businessman, entrepreneur, research & writer. He's written more than 100 case studies for use in MBA classrooms.
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